ESL

/ESL
ESL2018-01-04T23:05:12+00:00

ESL (Electronic Shelf Label)

We are the official partner in Colombia for SoluM, a leading global company in electronic labelling solutions for fully graphic products.

What is ESL?

Electronic Shelf Label o Electronic labelling of products is a technology that uses electronic ink and that allows retailers to display relevant information about their products, such as price, description, PUM, PLU, among others, in a digital way in the gondolas, and change the content displayed remotely and in real time.

SoluM has a modular configuration allowing you to 
customize a variety of applications and solutions to suit your needs.

Fully graphical labels 

Our solution offers multiple advantages over an ESL segment solution:

  • Fully automated process, with information updating remotely and in real time.
  • Fully configurable templates, any kind of information or image can be displayed on the label.
  • Multiple pages of information.
  • More information for the consumer and the staff of the store.
  • Does not require adhesive labels.

Advantages over paper labelling

Labor costs and other costs related to the operation are significantly reduced, allowing resources to be redirected to Customer service improvement.

Valentine’s Day? How about a limited time chocolate promotion. After the promotion the prices on the labels can be re-established in real time.

The product information on the shelf will be equal to the information on your POS system. You will not have to worry about claims or claims caused by the price difference at the time of sale.

More information for the consumer and store staff, nutritional characteristics, healthy recommendations. Possibility of displaying important information to help make a correct and timely replenishment.

No more paper labels

G1.6

Introducing the latest display technology electrophoretic (EPD), electronic labels are completely graphs and allow you to display information in three colors to provide a greater impact. Labels provide up to 180° angle of reading for excellent readability.

G2.2

Introducing the latest display technology electrophoretic (EPD), electronic labels are completely graphs and allow you to display information in three colors to provide a greater impact. Labels provide up to 180° angle of reading for excellent readability.

G2.9

Introducing the latest display technology electroforéticas (EPD), electronic labels are completely graphs and allow you to display information in three colors to provide a greater impact. Labels provide up to 180° angle of reading for excellent readability. for an excellent readability.

G3.3

Introducing the latest display technology electrophoretic (EPD), electronic labels are completely graphs and allow you to display information in three colors to provide a greater impact. Labels provide up to 180° angle of reading for excellent readability.

G4.2

Introducing the latest display technology electrophoretic (EPD), electronic labels are completely graphs and allow you to display information in three colors to provide a greater impact. Labels provide up to 180° angle of reading for excellent readability.

G5.8

Introducing the latest display technology electrophoretic (EPD), electronic labels are completely graphs and allow you to display information in three colors to provide a greater impact. Labels provide up to 180° angle of reading for excellent readability.

G6.0

Introducing the latest display technology electroforéticas (EPD), electronic labels are completely graphs and allow you to display information in three colors to provide a greater impact. Labels provide up to 180° angle of reading for excellent readability.

G7.4

Introducing the latest display technology electrophoretic (EPD), electronic labels are completely graphs and allow you to display information in three colors to provide a greater impact. Labels provide up to 180° angle of reading for excellent readability.

Gateway

The “Gateway” is the central unit of the RF infrastructure in the establishment and responsible for managing and distributing data along the network of electronic tags in the establishment. The solution of SoluM is simple to deploy and no matter how big is the area, the only thing that is required of infrastructure is the Gateway and the electronic labels ESL’s, eliminating the need for a server in the establishment and installation of any software.